Forest Florals Pattern Trend 2024

As we step into 2024, the fashion world is blossoming with a captivating new trend inspired by the natural beauty of woodlands and wildflowers. This trend is derived from the Patternbank team’s meticulous research, which involved braving the downpours to uncover horticultural insights at this year’s Chelsea Flower Show. The Patternbank team aims to provide an overview of what they believe will be a defining theme for the year: natural woodland planting and wildflowers. The Forest Florals trend captures the essence of mature trees interspersed with natural woodland plantings, creating a harmonious blend of nature’s finest elements. Imagine strolling through a serene forest where wildflowers peek through a sea of lush green foliage, and the textures of peeling tree bark, lichen, and mosses add an authentic touch to the landscape. This trend brings this enchanting woodland experience to the world of fashion, infusing designs with a sense of tranquility and natural beauty.

In fashion, Forest Florals translates into patterns that mimic the intricate details of woodland settings. Think of fabrics adorned with delicate wildflowers scattered amidst rich, green backdrops. The inclusion of textures reminiscent of tree bark and mosses adds depth and realism to these designs, making each piece a wearable piece of art. The color palette is equally inspired by nature, with shades of deep forest green, earthy browns, and soft floral hues dominating the scene. Forest Florals is more than just a trend; it is a celebration of nature's resilience and beauty. As we look forward to 2024, this pattern trend promises to bring the serene charm of woodlands and wildflowers into our everyday lives, reminding us of the simple yet profound beauty that nature offers.

Check out our trend-inspired pattern here:



Patternbank. (2024). Trend Flash: Woodland.